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Is there need of Facebook advertising in Nepal ?

facebook advertising in nepal

Due to the worldwide lockdown, many businesses are shifting online. In such time, Facebook advertising has been a bridge between customers and businesses in Nepal. According to the stats counter, 29,136,808 number of people uses internet in Nepal and among them 95.77% uses Facebook, 2.02% uses YouTube, 0.92% uses Pinterest, 0.77% uses Twitter, 0.23% uses Instagram and 0.19% uses LinkedIn.
Many businesses have their page on Facebook and many pages are running their business through it. Facebook is World’s Third Largest search engine after google and YouTube and can be used to target your custom audience.

With Facebook ads, you can redirect customer to your website adding a custom button on your advertising. Call To Action (CTA) buttons include Apply Now, Book Now, Contact Us, Download, Sign Up, and Learn More. When people see your Facebook ad and click the CTA button, you get the leads to your website.

most used CTA (Call To Action) on web

Socialize Your Business Using Facebook Advertising

Facebooks ads are highly scalable across other social media platforms. This means when you advertise with Facebook, you can show your ads on Instagram and Messenger and audience network (apps and website).

Lately, we seem to have realized the importance of ads sponsored in the social marketing sites as they give us an unprecedented access to the markets. We also seem to have known that the ads sponsored in the social networking sites such as Facebook or twitter are more effective than the ones found in the conventional media. Their effectiveness is reflected in how they reach thousands of audience on a day.

You can advertise for anything. Whether you have to hire employees, or you have to run a champion for an election or even social cause, the facebook.com ads, or the ones sponsored in the twitter.com, or linkedin.com or google.com work great. Alternatively, you might want to introduce a product line, or enhance product or penetrate deeper into the market, these ads help great!

But few of people and companies in Nepal provide these marketing services. And unfortunately, the so-called promotional services provided by these marketing agencies are either very expensive for you or not so tailored to your budget. Also, many of these individuals don’t have direct access to the advertising manager like we do. So they only work as a middleman between you, the customers and we, the service providers. Involving a middleman unnecessarily increases cost. Add to this, the response time in the event of a technological glitch, for example, in a Facebook ads, is longer than otherwise.

The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come.

- Steve Jobs, Co-Founder, Apple

To rescue you from this and help you run an effective social media advertising campaigns, we have introduced our social media marketing service.

We are the only most trusted digital marketing agency specialized in leveraging your brands and information to a wider facebook audience. Advertising on Facebook or social media or selling your products via the Medias including Facebook has never been easier in Nepal. Our packages tailored to help you measure and automate your adverts for social media are so precise, affordable and to the point that you will get an unprecedented result from the facebook promotion.

Many businesses are turning to Facebook advertising in Nepal to reach in front of more audiences.

Before the internet, advertising was limited to few businesses who could afford a large chunk of money for marketing. Most businesses used traditional marketing approaches such as yellow pages, radio and newspaper to advertise their product or service to reach their target customer. However, with the advent of social media, everything changed in the advertising industry. Social media continues to evolve, and businesses are using Facebook advertising in Nepal to reach a bigger audience.

For the majority of marketers, Facebook serves as a great platform to increase exposure, reach new customers, generate leads and convert those leads to sales for their business. As of the second quarter of 2018, Facebook had 2.23 billion monthly active users and the Facebook user base is continuously growing. The average person spends 135 minutes per day on Facebook, Instagram and Messenger, that’s more time compare to other social media network.

There’s no doubt your prospective customers are on Facebook. However, they might not buy your product or service. That’s where Facebook advertising comes into play. With Facebook advertising, you’ll reach directly to your prospective customer and people interested in your business. This can be easily done if you know your target demographics and your target geo-locations. With the knowledge of your target market and just a few clicks, you can snipe your potential customers.

5 reasons Why you should use facebook advertising in nepal for your business

Facebook advertising in Nepal is considered the biggest marketing opportunity for all types of businesses. In this article, we share the top 5 reasons why you should use Facebook advertising in Nepal for your business.

1. In Nepal, Facebook advertising is less expensive

Facebook algorithm has significantly changed from where it had started. Organic reach has gradually declined over years in Facebook. Content doesn’t show up on audience newsfeed unless it is a paid advertisement. Simply, posting regular posts on the Facebook page isn’t enough to reach your target audience as Facebook has reduced the visibility of business pages in people’s newsfeed.

On the bright side, Facebook advertising in Nepal provides a unique opportunity to reach a large number of people. In terms of cost, to reach thousands of people, Facebook is cheaper than any other platforms. Even with a small budget starting from a dollar, you’ll be able to reach a large number of people. The best things about Facebook advertising is that the results are transparent and is easily accessible. Depending upon the ad placement, you can get new leads by spending about $0.10-$0.30 per click.

When you run a Facebook advertising in Nepal, you’ve two options: daily budget and lifetime budget. You can choose how much to spend on a daily basis starting from one dollar. Similarly, for the lifetime budget you can set your budget for the overall campaign period. Even with the limited budget allocated for your campaign, you will able to reach thousands of people every day.

2. Facebook ads gives a lot of targeting choices

To target desired audiences, Facebook offers various options for businesses. You can target your ads to the audiences based on their age, interest, demographics, location, education, relationship status, etc. You also have options to create ads according to your business goals. For instance, Brand awareness, consideration and conversion.

Facebook advertising in Nepal varies according to your marketing objective. Different objective includes traffic, brand awareness, app installs, and many more. You can create ads using an objective that suits you the best.

You can also create a Facebook retargeting ad, to target people who visited your website. This is a more efficient way to find potential customer interested in your business.

3. Capabilities for tracking

With Facebook advertising, you get the data and insights about your overall ad performance. This allows you to create new strategies and optimize your existing strategies if needed. You can overview the results of your ads or adjust your advertising strategy if you’re not getting the desired results. Furthermore, it helps you make a decision based on your tracking and current results.

Using features like Facebook pixel, an analytic tool, allows you to measure the effectiveness of your advertising. You will find the number of people who saw your ad, clicked and made the purchases. Moreover, using analytic tools helps you know reach, number of clicks, cost per click, cost per conversion in real time.

To improve your ad results, you can also use targeting tools like Lookalike audience that helps you reach a new audience that closely resembles your existing customers. This feature allows you to achieve multiple objectives such as increasing sales, reach, conversion and traffic. You can choose the lookalike audience based on time spent by an audience on your website, top spender in your customer list and engagement with your content.

4. A competitive advantage is provided by Facebook Ads

According to Emarketer survey, 96% of the social media marketers consider that Facebook produces the best form of ROI for both B2B and B2C companies.

Facebook advertising in Nepal offers a competitive edge over other competitors. Facebook is adding new features and an increasing number of tools and techniques to reach your audience. For instance, you can create an ad that includes creatives like videos, images, slideshare and canvases. You can choose from multiple ad creatives that work best for your brand and audiences. Plus, you can measure the effectiveness of your ad by measuring the engagement of people with your ads.

At the point when you run a Facebook publicizing in Nepal, you’ve two choices: every day spending plan and lifetime financial plan. You can pick the amount to spend consistently beginning from one dollar. So also, for the lifetime spending you can set your financial plan for the general mission time frame. Indeed, even with the restricted spending plan allotted for your mission, you will ready to arrive at a great many individuals consistently.

5. Facebook ads provide a unique set of targeting options

To target wanted crowds, Facebook offers different choices for organizations. You can focus on your promotions to the crowds dependent on their age, intrigue, socioeconomics, area, instruction, relationship status, and so forth. You likewise have choices to make advertisements as indicated by your business objectives. For example, Brand mindfulness, thought and transformation.

Facebook publicizing in Nepal shifts as indicated by your advertising objective. Diverse target incorporates traffic, brand mindfulness, application introduces, and some more. You can make promotions utilizing a target that suits you the best.

You can likewise make a Facebook retargeting promotion, to target individuals who visited your site. This is a more proficient approach to discover potential client intrigued by your business.

Graphity Digital Media Pvt. Ltd. is an advertising agency in Birgunj with a team of dedicated and experienced advertisers, designers & cinematographers to cope up with almost all creative needs of your business.

If you are looking for facebook advertising or boosting services in Nepal, then do contact us (Graphity Digital Media) as we are experienced in the field and have many brands as our clients, you can check it from our about us page. 

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